A Malaysian Take of The Fourth Estate: Online, Independent and Free

Malaysiakini and Kinibiz founders Premesh Chandran & P. Gunasegaram discuss: 
- Growth metrics; 

- Meeting advertisers - proposition - pitch; 

- Guna - investment and seeding perspective - starting KiniBiz; 

- Difference in addressing commercial aspects - path to cashflow positive; 

- Business plan - Profit - Revenue -- cashflow positivity - Milestones; 

- Hardest part of running the business to-date; 

- Quality journalists: how much of an issue; 

- Premesh: lots of awards for MKini through the years - whether paid off financially; 

- Revenue - breakdown - ads / subscriptions; 

- Traffic - unique visitors - trend last 6 years; 

- Rankings - Alexa - issues; 

- Investors - public sector support; 

- Talk, speculation: US government / George Soros; 

- Separating business from politics; 

- Competition - response; - Rules of sourcing and attribution; 

- Denials, corrections and errors - rules - treatment; 

- Lawsuits - Number - Win-loss record; 

- Developments: print licence application; 

- Reasons for going into a dying medium; 

- Interference - MCM - govt hoodlums; 

- Revenue / profit / margins - financial milestones; 

- Long-term goals? Trade sale - income business; 

- Guna: - exposes about past employers - issues; 

- Premesh: potential for social entrepreneurship