Levi's Keeping It's Heritage Relevant In SEA

Sameer Koul, General Manager for Southeast Asia & Country Manager for Thailand, Levi Strauss & Co.

Morning Run · The Breakfast Grille · 30 Oct 2024 · 08:00 am · 22 mins listen

Levi's, a brand synonymous with jeans, has a 170-year heritage. But does it still have a cache, and how does this world-leading apparel maker compete in SEA? We pose these questions to Sameer Koul, General Manager for Southeast Asia and Country Manager for Thailand, Levi Strauss & Co.

Produced by:

Natalie Tan

Presented by:

Wong Shou Ning

Categories:

the workplace,fashion,sponsored content

Tags:

levi strauss & co,blue jeans,apparel,fashion

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