BFM 89.9

HIGHLIGHTS 
Podcast  >  Morning Run  >  The Breakfast Grille  >  The Cambridge Satchel Company: A Story of Bullies, Bloggers, Bootleg Bags

The Cambridge Satchel Company: A Story of Bullies, Bloggers, Bootleg Bags

Julie Deane, The Cambridge Satchel Company

26-Apr-13 08:00

The Cambridge Satchel Company: A Story of Bullies, Bloggers, Bootleg Bags

In 2008, Julie Deane founded The Cambridge Satchel Company at her kitchen table with just £600. The business has since seen phenomenal growth, generating almost £12 million in revenue, with the satchels now sold in over 100 countries worldwide.

Julie shares her inspiring story with BFM's Melisa Idris on how she started the company after discovering her daughter was being bullied at school and needed to raise money to send her to private school.

Listen to the podcast as she takes you through her early struggles and her constant fight against immitation bags, after manufacturers took her designs to set up a rival brand.

She also talks about how the internet played a big role in the success of her business, with the satchels now earning the title of the Brit 'It' Bag!


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories: 

Tags:  cambridge satchelbagsbusinessfashionjulie deaneentrepreneurshipbloggerspatents





Play / Pause

Listen now : Top 5 at 5

Today’s Shows



6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

Tony Nash, CEO, Complete Intelligence

7:15 AM

Morning Brief

7:30 AM

Morning Brief

Patrick Wong, Head of Bloomberg Intelligence Hong Kong

7:45 AM

Morning Brief

Rajen Devadason, Licensed Financial Planner at Manulife Investment Management (Malaysia) Berhad

8:00 AM

The Breakfast Grille

Chew Ne Weng, Managing Director, QES Group

8:30 AM

Morning Brief

Sunitha Ruthram, Advocate & Solicitor, Sunitha Ruthram & Co

8:45 AM

Morning Brief

9:00 AM

Opening Bell

9:15 AM

Opening Bell

9:35 AM

Ringgit & Sense

10:05 AM

Open For Business

William Lee, Founder and CEO, Easybook

11:00 AM

Tech Talk

Sharmini Ann Jacob, Executive Director of Business Transformation (People & Change), KPMG Malaysia (REPEAT)

12:00 PM

Enterprise Explores

Prof Said Bani C.M. Din, Founder and Managing Director, bzBee Consult / President of PRCA Malaysia; and Khaidi Kamaruddin, Founder, BULB Communique

1:00 PM

The Breakfast Grille Repeat

Alan Ong, Managing Director, Sin Kung Logistics

2:05 PM

Beyond the Ballot Box

Bersih Urges Government to Reform Electoral Processes!

3:05 PM

Live & Learn

State of the World’s Human Rights Report 2023, Katrina Jorene Maliamauv, Executive Director, Amnesty International Malaysia

4:05 PM

Health & Living

Life With Autistic Daughters, Dr Rajini Sarvananthan, Consultant Developmental Paediatrician | Nik Didi, Parent

5:00 PM

Top 5 at 5

6:00 PM

Inside Story

Talkback Thursday

7:30 PM

Beyond the Ballot Box (REPEAT)

9:00 PM

I Love KL

10:00 PM

Back To Back