Building on the Tiger Balm Legend to Conquer Asia

Haw Par Corp CEO A K Han talks about how Tiger Balm came to be, how big it is globally today, its Kwan Loong brand and how it is different from Tiger Balm, and discusses the size of the analgesics market.
Issues such as global market share, target market, barriers to entry, pproduct extensions, and its biggest markets are also addressed.
Han also talks about Haw par's otjer businesses in leisure, where it owns and operates three oceanariums, namely the Underwater World Singapore at Sentosa and Underwater World Pattaya in Thailand and Chengdu Haw Par Oceanarium in China.