7-11 and the Business of Convenience

Gary Brown, the deputy CEO of 7-11 Malaysia Holdings Bhd comes on the Breakfast Grille to talk about the business of convenience. The company recently completed its IPO where it raised RM731.8 million for the expansion of its stores and services. He talks about intense competition from not only its peers, but from the likes of hypermarkets and petrol stations. He talks about not only growing the number of stories but also refurbishing the existing stores, growing its revenue streams and making its customers experience richer.