M&C Saatchi, Digital Advertising, and a Post-Millennial Generation

morning-run · the-breakfast-grille · 4 Apr 2019 · 08:05 am · 24 mins listen

Since the rise of the Internet, the advertising industry has been in constant flux. We speak to Moray Maclennan, Worldwide CEO of international advertising company M&C Saatchi, about the growth of the industry, regional trends, and changing consumer demographics.

Produced by:

none

Presented by:

Lyn Mak

Categories:

SME,Markets,Fashion,Business Analysis,Social Issues

Tags:

advertising, millennials, digital, internet, facebook, google, marketing

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