The Importance of Online to the Banking Sector
Hann Liew, RinggitPlus | Chuah Jia Wen, Google Malaysia
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A recent study conducted by RinggitPlus and backed by research data from Google Malaysia charts out the main trends in online financial search behavior on google.com.my. The research shows how increasingly mobile and digital savvy Malaysians currently are. Hann Liew, CFO of RinggitPlus and Chuah Jia Wen, Head of Sales Finance at Google Malaysia talks about the survey and how the increase in mobile financial searches effect the banking sector’s marketing strategies.
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