BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Tech Talk  >  Keeping It Personal

Keeping It Personal

Patrick Steinbrenner, Managing Director APAC | Christopher Lowe, Senior Strategic Account Manager for Insider

08-Aug-19 11:00

Keeping It Personal

It’s tough in the world of personalisation. Messaging channels are shaking up customer experiences and current state of traditional marketing is troubling. We speak to Insider, an AI powered marketing platform for personalising a customer experience about the changes in the landscape today and tips on creating a successful integrated strategy.

Produced by: Jeff Sandhu

Presented by: Jeff Sandhu


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  TechnologyTechMedical Innovation and TechnologyPersonal FinanceInvestmentsFinancial LiteracyYoung FinancePersonal DevelopmentEntrepreneurship

Tags:  insidermarketingpersonalisationdata





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

A Bit of Culture (REPEAT)

Dating App Etiquette; Kam Raslan | Dhanya Nair | Sudais Ferhard

12:00 PM

I Love KL (REPEAT)

The Lain Lain Exhibition - Embracing Differences; Wendy Teo, Curator, The Lain Lain Project

1:00 PM

Enterprise Explores (REPEAT)

Mind Your Language: Creativity or Chaos?; Professor Said Bani C.M. Din, Founder and Managing Director, bzBee Consult | Khaidi Kamaruddin, Founder, BULB Communique

2:00 PM

Popcorn Culture (REPEAT)

Popcorn Culture - Throwback: The Talented Mr. Ripley

3:00 PM

GGWP (REPEAT)

Open House & Chill (with Couch Co-Op Games); Najman Maliki

4:00 PM

Pick Of The Pops #540

6:00 PM

The Pulse (REPEAT)

By The Way // Pulse Picks