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enterprise · resource-centre · 12 Mar 2013 · 05:04 am · 19 mins listen
The traditional thinking is that call centres are necessary to provide consumers and customers a clear point of contact. Now such centres can be the source of new leads, a place from which to sell new products, upsell and cross-sell. Contact centres today generate revenue. We spoke to Munirah Looi, CEO of Brandt International.
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