MH370: Lessons Learned in Crisis Management Part1

According to the authors of the first book to chronicle a candid Malaysian perspective, the lack of planning, preparation and practice in facing the media exposed weaknesses in conveying key messages during the MH370 crisis, The book entitled Flying Through Crisis: MH370 Lessons in Crisis Communications analyses the media relations and public communications from the key players. What can we learn from these events from a crisis management and communications point of view?