Store N Go: Leveraging TikTok Shop To Power Growth

Founded in 2018, Store N Go provides warehousing services and tailored product handling, storage, packaging materials, kitting services, and distribution solutions. The company is also the first in Malaysia to integrate influencer marketing solutions with warehousing and fulfilment services. Currently, Store N Go’s influencer marketing solutions span a growing in-house team of 24 influencers on TikTok and they cover a variety of consumer interests from beauty to lifestyle.

Kee Lion was on the show back in 2022 to discuss what the early stages of the company looked like and since then, Store N Go has grown as a e-fulfilment service provider in Malaysia, with a portfolio of over 80 brands, 38 originating from Malaysia. In 2023, Store N Go processed more than 4 million parcels and connected local startups and SMEs with an average increase in sales of 99.28%, compared to March 2022. 

In today’s conversation, Kee Lion will give us a sense of how his past experiences with Nike, Johnson and Johnson & L’Oreal, helped shape the idea of starting up this business, the prominence and importance of TikTok Shop and social commerce, and the ambitions ahead for Store N Go.