Up The Ante: Georgina Fernandez & John Peter, Five and Two Fine Foods & Lionel Lau, Millennium Associates

Five & Two Fine Foods is known for their pioneering Bacon Jams and other exclusive Bacon Gourmet Delicacies. Some of the challenges faced by them is whether the are able to obtain the certificates to expand this business to retail outlets. The coach for today’s Up The Ante is Lionel Lau from Millennium Associates. He shares his point of view for them to take a good look on their target audience and decide the kind of certifications required.