Up The Ante: Allister Smith, Pure Farms Kuching & Peter Pek Mercatus Plus

PURE Farms Kuching is an organic farming initiative that covered approximately 30 acres of land where pesticides and chemicals are completely banned in the production of their PURE products. Producing only poultry and vegetables that’s available to local supermarkets in Kuching, they face branding and marketing concerns. Addressing their concerns today is Peter Pek of Mercatus Plus.