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Enterprise · Open For Business · 4 Apr 2013 · 17 mins listen
Addiction was founded in 2002 when the founder, a leading holistic veterinary surgeon and clinical nutritionist with over 20 years’ of experience began to notice that everyday pet foods were under nourishing to pets and, in fact, causing them harm. Addiction was started with a simple belief - in creating responsible foods that are great for your pets as well as for the environment. They are the first pet food company to pioneer the use of eco-friendly meats in their efforts to contribute to eco-sustainability. They harvest kangaroos and brushtails, which are considered major agricultural pests, as an alternative to farming traditional meat sources which contribute to deforestation and destruction of the ozone layer. Now, here’s “Rethinking, Reinventing and Staying Ahead of the Pack!”
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