About Us
Terms & Conditions
Privacy Policy
FAQ
Contact Us
Careers
Advertise
Download The App
Car Sticker
Community
Copyright © BFM Media Sdn Bhd (200601017962)
Play the Live Stream or select a Podcast to play
0:00
0:00
0:00
0:00
Play the Live Stream or select a Podcast to play
0:00
0:00
0:00
0:00
ADVERTISEMENT
Enterprise · Open For Business · 4 Dec 2015 · 21 mins listen
Instantly recognizable by its trademark brown bottles , Australian based brand Aesop has long been known for its minimalist approach and distinctive use of natural ingredients. We catch up with Michael O’Keeffe, the CEO of the Aesop, to discuss everything from his role in transforming the brand from wholesale to retail, to why Aesop eschews the typical marketing and advertising ploys so often used in the beauty industry.
Related Content
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT