Are Influencers Still Influential?

Enterprise · Enterprise Biz Bytes · 6 May 2021 · 12:00 pm · 42 mins listen

Over the course of the past year, it feels like for influencers, instead of being known for promoting brands, products, and even lifestyles, they’re more known for scandals and mishaps. From the fall of local figure YBB to the on-and-off scandals of Western influencers like David Dobrik and the Paul brothers, are influencers actually still influential, or have they crossed over into merely cannon fodder for tabloid reporting?

Produced by:

Christine Wong

Presented by:

Arvindh Yuvaraj and Christine Wong

Categories:

Personal Development,Entrpreneurship,SME

Tags:

Social media,influencer,influencer marketing,marketing

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