Can Tourism Return to Normalcy?

With international borders rapidly reopening globally, Malaysia welcomed more than 250,000 people crossing borders since the reopening on 1 April 2022. Starting with a positive note, what does the future trajectory for tourism look like for Malaysia? And what can Malaysia do to attract more tourists? Could the number of incoming tourists revert to pre-pandemic level? We speak to Hannah Pearson, Founding Partner of Pear Anderson to get more insights on the current stats and outlook of Malaysia’s tourism.

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