Celcom: Digital Retail with Avana
Azlan Zainal Abidin, Chief Enterprise Business Officer, Celcom Axiata Berhad
Shazana Mokhtar speaks to Azlan Zainal Abidin, Chief Enterprise Business Officer of Celcom Axiata, about how Celcom Business provides SMEs with an advantage in digital retail. AVANA, a social commerce platform, offers SMEs consolidation of their social media platforms, optimising sales channels and increasing their reach. AVANA also centralises product inventory and automates sales processes, both of which benefit SMEs.
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