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Transformation, acceleration and digitalization seem to be the three buzzwords of 2020 - especially when it comes to eCommerce. In our fourth episode of the ‘Retail Revolution’ with Lazada, we speak with Edwin Wang, CEO of Signature Markets and Dylan Lee, Founder of D'Mart, to learn how these homegrown brands reprioritised their marketing and digital strategies to remain adaptable and agile, whilst optimising their business growth during, and post COVID with Lazada.
Presenter: Richard Bradbury
Producer: Richard Bradbury
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