When BFM started in September 2008, BlackBerry’s were hot, the iPhone was a year old and Facebook wasn’t on mobile yet.

Barack Obama was running for the U.S. Presidency and Barisan Nasional was denied a two-third majority for the first time.

As part of our special birthday programming, Melisa Idris tells the story of how Malek Ali began his BFM journey 10 years ago, from ideation to the BFM acronyms.