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Keith Tan, CEO, Singapore Tourism Board
Morning Run · The Breakfast Grille · 13 Sept 2022 · 24 mins listen
Singapore is an island that is just 57km wide and 27km long with a population of just over 5.9 million people. However this has not held it back from having ambitions to attract up to 6 million tourists this year and become the destination of choice in ASEAN. Keith Tan, CEO of Singapore Tourism Board tells us what their plans for growth are and how they are overcoming the headwinds of manpower shortages and intense competition.
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