BFM 89.9
The Business Station
Media Prima's Three Prong Strategy Still Works
22 mins
·
08:00, 12 Sept 2023
·
Recommended
1 hr 5 mins
44 mins
40 mins
Guest: Rafiq Razali, Group Managing Director, Media Prima
In an environment of shrinking adex, Media Prima has seen a challenging 1st half. However is the worse over for this media conglomerate. Rafiq Razali their Group Managing Director tells us while we discuss if AI is a threat or opportunity, the fight for eyeballs and the value of their digital media brands.
Presenter: Wong Shou Ning
Producer: Moh Heng Ying
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Media Prima's Three Prong Strategy Still Works
22 mins
·
08:00, 12 Sept 2023
Guest: Rafiq Razali, Group Managing Director, Media Prima
In an environment of shrinking adex, Media Prima has seen a challenging 1st half. However is the worse over for this media conglomerate. Rafiq Razali their Group Managing Director tells us while we discuss if AI is a threat or opportunity, the fight for eyeballs and the value of their digital media brands.
Presenter: Wong Shou Ning
Producer: Moh Heng Ying
Share:
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Recent episodes
0
Latest Stories
Podcasts · Mar 11 · 1 hr 5 mins
Flying Solo vs. Being Part of a Pack?
Podcasts · Mar 11 · 44 mins
Top 5 at 5: Understanding Thailand's Deep South Conflict