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Morning Run · The Breakfast Grille · 19 Mar 2009 · 11:30 pm · 7 mins listen
One of the world's foremost marketing guru, bestselling author and also the founder and chairman of consulting firm Ries & Ries, Al Ries shares with us what left brain and right brain thinkers have to do with marketing. But he first talks about the mistakes some companies make in their marketing strategy.
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