Dermalogica: The Skincare Brand With A Renegade Spirit
Jane Wurwand, Dermalogica
You can share this podcast by copying this HTML to your clipboard and pasting into your blog or web page.
Jane Wurwand the founder and CEO of Dermalogica, the professional skincare brand, is on the Breakfast Grille.
-- How she identified the gap in the skin care market between professional salons and at-home users
-- Dermalogica’s philosophy as a company
-- The brand's positioning
-- Her business approach: never taking a bank loan or paying for advertising
-- Operationing elements of the business; R&D and testing
-- Breaking through the male skincare market
-- Dermalogica's teen skincare line
-- Challenges as Dermalogica grew nationally and internationally
-- Why Dermalogica never went public
-- Exit strategy in the future and if they would ever consider selling the company to a bigger cosmetics player
-- Dermalogica's commitment to assisting women entrepreneurs and to community investment on a local and global scale
-- FITE (Financial Independence Through Entrepreneurship) and Dermalogica's partnership with KIVA.org, a micro-lending website, to help women around the world launch or grow their businesses
This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.