Consumer behavior changed as Covid-19 ravaged economies across the world. Sheila Shanmugam, Managing Director of m/SIX under GroupM Malaysia discusses consumption habits, advertising spending trends and how advertisers are cutting through the noise in Malaysia.

Produced by: Philip See

Presented by: Lyn Mak, Noelle Lim, Roshan Kanesan

Download the BFM mobile app. Stay at home and stay up-to-date.

Tags:  advertising,  marketing,  digital marketing,  online,  consumer,  behaviour,  covid-19,  Media, Marketing, Advertising,  Economy, Markets,  Business Analysis,  Trends and Forecasts,  Markets,  Investments