BFM 89.9

Podcast  >  Morning Run  >  Morning Brief  >  Key Points from Apple’s 5G iPhone Launch

Key Points from Apple’s 5G iPhone Launch

Mark Gurman, Apple and Consumer Tech Reporter, Bloomberg News

14-Oct-20 07:37

Key Points from Apple’s 5G iPhone Launch

Apple had a big launch overnight as the entered the 5G fray with 4 new iPhones. The focus was the flagship iPhone 12, which will start at a whopping $829 dollars.Apple has generated relatively little sales growth from its iPhone in recent years since consumers are holding onto their phones for longer.But many are expecting this launch to spur a major upgrade cycle.Sure, Apple isn’t the first to launch a 5G phone -- they are trailing behind Samsung and Huawei here -- but they may be the one to make the network more mainstream.Beyond the iPhone, Apple also announced a new smart speaker, the HomePod Mini, which may represent a substantial new growth area, since that market is currently led by Amazon.

Image Credit: EPA-EFE

Produced by: Roshan Kanesan

Presented by: Wong Shou Ning, Roshan Kanesan


Download the BFM mobile app. Stay at home and stay up-to-date.

Tags:  Apple5GiPhone 12HomePod MiniAmazonInternet, e-Business, e-commerceEntertainmentTelecom, IT, TechnologyTechnology news, reviewsTechnologyTechFilmMedical Innovation and TechnologyInvestments


Business
Life

Share this podcast




Play / Pause

Listen now : The Evening Edition

Today’s Shows



6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

7:15 AM

Morning Brief

8:00 AM

The Breakfast Grille

Datuk William, Chairman, Small and Medium Enterprises Association and Jeremy Lim, Vice President, Persatuan Pemilik Restoran dan Bistro

8:30 AM

Morning Brief

9:00 AM

Opening Bell

9:35 AM

The Property Show

10:05 AM

Open For Business

Mr EH Lim, CEO of 5T3M.

11:05 AM

Tech Talk

MSP with Matt Armitage

12:00 PM

Enterprise Biz Bytes

Plastic Free July

1:00 PM

The Breakfast Grille Repeat

Datuk William, Chairman, Small and Medium Enterprises Association and Jeremy Lim, Vice President, Persatuan Pemilik Restoran dan Bistro

2:05 PM

Front Row

And Then Came Spring, Jo Kukathas (Artistic Director, Instant Cafe Theatre Company) and Saleh Sepas (Co-Founder, Parastoo Theatre)

3:05 PM

Good Things

Suri Kempe Talks 9/11, Childhood and Fighting For Equality

4:05 PM

Health and Living

Doctor in the House

5:00 PM

The Evening Edition

5:35 PM

Today On Twitter

6:05 PM

Inside Story

7:05 PM

The Evening Edition

8:05 PM

BBC World Service

9:00 PM

A Bit of Culture

10:00 PM

Track By Track