BFM 89.9
The Business Station
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Recommended
Guest: Emir Shafri (chief creative officer), Publicis Groupe
Calls to boycott fashion brand Zara have escalated; this comes after they received heavy criticism over their new ad campaign, which featured mannequins that were missing limbs and statues wrapped in white shrouds. Critics say the campaign was a "mockery" of the attacks on Gaza. We discuss how ad campaigns are conceptualised, and how they might navigate sensitivities around hot-button issues and events.
Image Credit: Unsplash
Presenter: Lee Chwi Lynn, Sharmilla Ganesan, Sharaad Kuttan
Producer: Alia Zefri
Share:
Recommended
Oct 30
·
52 minsAre You A Procrastinator?
Oct 30
·
40 minsTop 5 at 5: The Problem with Ethnic Enclaves
Oct 30
·
29 minsDoes Faith Have A Place in My Illness?
Recent episodes
0
Latest stories
Podcasts · Oct 30 · 10:00AM
Are You A Procrastinator?
52 mins
Podcasts · Oct 30 · 52 mins
Are You A Procrastinator?
Podcasts · Oct 30 · 9:00AM
Top 5 at 5: The Problem with Ethnic Enclaves
40 mins
Podcasts · Oct 30 · 40 mins
Top 5 at 5: The Problem with Ethnic Enclaves
Podcasts · Oct 30 · 8:00AM
Does Faith Have A Place in My Illness?
29 mins
Podcasts · Oct 30 · 29 mins
Does Faith Have A Place in My Illness?