BFM 89.9

HIGHLIGHTS 
Podcast  >  Evening Edition  >  Evening Edition  >  Ronaldo's Gesture Costs Coca Cola Billions

Ronaldo's Gesture Costs Coca Cola Billions

Khor Yu Leng, Political Economist, Segi Enam Advisors

16-Jun-21 19:00

Ronaldo's Gesture Costs Coca Cola Billions

On Monday, Christiano Ronaldo removed two Coca Cola bottles at a Euro 2020 press conference, which led to Coca Cola acquiring a loss of 4 billion dollars in company market value. We looked into the impact that big names can have on brands, as well as what it takes to be more health conscious.

Image Source: beIN SPORTS France

Produced by: Kelvin Yee

Presented by: Lee Chwi Lynn, Sharmilla Ganesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  PoliticsSocial IssuesBusiness Analysis

Tags:  Evening EditionSportsChristiano RonaldoEuro 2020Coca Cola





Play / Pause

Listen now : Top 5 at 5

Today’s Shows



6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

Joe Quinlan, Chief Market Strategist, US Trust-BOA Private Wealth Management

7:15 AM

Morning Brief

7:30 AM

Morning Brief

Dr. Maria Monica Wihardja, Visiting Fellow, ISEAS – Yusof Ishak Institute

7:45 AM

Top Story

Raymon Ram, Certified Fraud Examiner & Anti-Money Laundering Specialist, Graymatter Forensic Advisory

8:00 AM

The Breakfast Grille

Mohd Mirza Mohamed Noor, CEO of My Digital ID Sdn Bhd

8:30 AM

Morning Brief

Dr. Fahizah Shamsuddin, Programme Director, School of Media and Communication, Taylor’s University

8:45 AM

Morning Brief

9:00 AM

Opening Bell

9:15 AM

Opening Bell

Andrew San, Head of ASEAN Equities, Amundi Malaysia

9:35 AM

People, Planet, Profit

10:05 AM

Open For Business

Dr. Matt Khan, Founder, Chiropractic First Group (CFG)

10:45 AM

BFM Football Minutes

Euro Edition

11:00 AM

Marketing Mojo

Nizwani Shahar, CEO, Havas Malaysia

12:00 PM

Enterprise Explores

Shrawan Saraogi, APAC Head of Expansion, Wise

1:00 PM

The Breakfast Grille Repeat

Mohd Mirza Mohamed Noor, CEO of My Digital ID Sdn Bhd

2:05 PM

Discovery Hour

Understanding Ethics in Medical Research, Assoc Prof Dr Julia Patrick Engkasan, Coordinator of the Master of Health Research Ethics Programme, University of Malaya | Dr Alex Phang, Medical Research Ethics Committee, University Malaya Medical Centre

3:05 PM

Beyond the Ballot Box

How Did the Right-Wing Make Big Gains in the EU Parliament, Dr Frederik Holst, Associate Professor, Albukhary International University (AIU)

4:05 PM

Health & Living

Because Feelings Matter #30: From Self-Destructiveness to Self-Love, Maurizio Rosini, Founder, MyMasterMan

5:00 PM

Top 5 at 5

6:00 PM

Inside Story

Talkback Tuesday

7:30 PM

Earth Matters [REPEAT]

7:45 PM

BFM Football Minutes

Euro Edition

9:00 PM

Bar None