Popek Popek: $6,000 For Star Wars Merch Anyone?
Dr Thomas Barker, Associate Professor, School of Media, Languages and Cultures, University of Nottingham Malaysia
16-Dec-19 17:00

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We discuss an article on Vox that looks at the emergence of high-end Star Wars merchandise - things like Adidas sneakers inspired by Obi-Wan Kenobi - and explore the special relationship that the movie franchise shares with its merch.
Produced by: Aiman Rashad, Loo Juosie, Mellina Nisha
Presented by: Lee Chwi Lynn, Aiman Rashad
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Categories: Fashion, Film, Social Issues
Tags: Evening Edition, Star Wars, merchandise, film industry, movie franchise,