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Podcast  >  Enterprise  >  Resource Centre  >  Riding On SEA Games Marketing Train

Riding On SEA Games Marketing Train

Sean Goh, Grab Malaysia | Melati Abdul Hai , McDonald’s Malaysia

22-Aug-17 11:00

Riding

With the SEA Games happening soon, we speak to Sean Goh of GRAB and Melati Abdul Hai of McDonald’s, who are sponsors of the upcoming #KL2017 games about what this brings to their brand and customers. How do they put a return in sponsoring a sporting event and why is it important for them to keep supporting events that drive unity.

 

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Tags:  resource centreKL2017SEA GamesGrabMcDonald'ssmarketing mojomarketingadvertisingsponsorSports, EntertainmentMovies, Entertainment, EventsSports

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