Today, we will delve into the world of corporate innovation programs, specifically hackathons and how they can help businesses with their product innovation, talent acquisition, and acquiring market insights with Inbaraj Suppiah, Founder of JomHack Malaysia. JomHack Malaysia organizes hackathons and other corporate innovation programs nationwide.

From fostering product innovation to nurturing talent and acquiring market insights, we start by breaking down the essence of hackathons and corporate innovation programs, dissecting what makes a program successful, the various advantages that hackathons offer businesses, and identifying common pitfalls to avoid.