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Branding Is Indispensable

Alleena Abdullah, Founder, Yellow Tree Malaysia

15-Mar-22 11:00

Branding Is Indispensable

Branding. Many regard it as a buzzword rather than a bedrock. Alleena Abdullah, Brand Advisor & Coach and  Founder of Yellow Tree Malaysia, joins us to discuss why branding is foundational to effective goal and market setting, PR efforts and ongoing success - not just for international and established entities, but for microbusinesses and underserved communities such as the orang kampung and home-based businesses.

Produced by: Audrey Raj

Presented by: Audrey Raj


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Tags:  brandingmarketingmicrobusinesseslogoadvertisingpersonal brandingAviation, Auto, Transport, LogisticsMedia, Marketing, AdvertisingCommodities, AgribusinessConsumer Goods/ServicesIndustrial Goods/ServicesEconomy, MarketsCEO/Business leadersbusiness analysisSMEentrepreneurshiptrends and forecastsmarkets


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