The Fruit Of Stixfresh’s Labour

Have you ever wondered what purpose the stickers on your fruits actually have? Turns out generally they’re just used for labelling, but Zhafri Zainudin, CEO, co-founder, and inventor of Stixfresh, has created a sticker designed to be the solution to fruit waste worldwide. He talks about expansion obstacles, crowdfunding success, and how a Seremban boy found himself a headquarters in Seattle.