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The Data Behind Travel Marketing

21 mins·10:00, 8 Nov 2019
podcast image

The Data Behind Travel Marketing

21 mins
·
10:00, 8 Nov 2019
·

Travel isn’t what it used to be. With so much data at a marketer’s disposal, the travel industry has now become a highly-customizable one. We speak to Koddi’s Alexander Steenbakkers-Noffke about using data the right way, common misconceptions, as well as how tech has changed the way we travel.

Presenter: Arvindh Yuvaraj

Producer: Arvindh Yuvaraj

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