The Data Behind Travel Marketing
Alexander Steenbakkers-Noffke, Koddi
Travel isn’t what it used to be. With so much data at a marketer’s disposal, the travel industry has now become a highly-customizable one. We speak to Koddi’s Alexander Steenbakkers-Noffke about using data the right way, common misconceptions, as well as how tech has changed the way we travel.
Produced by: Arvindh Yuvaraj
Presented by: Arvindh Yuvaraj
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