Taking Local F&B Into Global Franchising
Manichel Subra, managing partner, FBE Ventures
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Malaysians often wonder why our local food doesn't seem to take off overseas when we know our food is delicious. It turns out the obstacles in place involve a lot more than just poor marketing. Manichel Subra, managing partner of FBE Ventures, discusses how the company aims to help introduce local F&B outlets to regional or even global franchising heights.
Produced by: Christine Wong
Presented by: Christine Wong
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