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The Business Station
BFM 89.9
The Business Station
ROCKS Rewind 2018 - Endorsements, KOLs, Celebrities
ROCKS Rewind 2018 - Endorsements, KOLs, Celebrities
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As we gear up for our annual retail conference, Enterprise ROCKS 2019, we take a look at the highlights from last year. In the second part of this three-part recap, Sarah Lian of Suppagood, Manisha J of MTalent, and Jonathan Davies of GetCRAFT Malaysia talk about endorsements, KOLs, and celebrities - do we need them more than ever?
Presenter: Audrey Raj
Producer: Christine Wong
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