BFM 89.9
The Business Station
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Recommended
53 mins
44 mins
When people tell you to “measure your marketing”, they never say what exactly you need to measure - so how do you know if you or your staff are actually performing? Jeevan Sahadevan introduces 7 simple key performance indicators (KPIs) marketers can use to measure exactly how well a marketing campaign is performing.
Presenter: Freda Liu
Producer: Christine Wong
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