Marketing Mojo: Life is Better Upstairs
Ed Soo | Sean Ghazi | Ed Soo | Sean Ghazi
15-Jan-16 13:00
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Serial entrepreneur, Edward Soo tells us about his new baby Bobo KL, after having successfully launched F&B establishments Leonardo's, Cava and Lucky Bo. We discuss the marketing concepts and decisions behind the making of Bobo KL's fine dining restaurant and jazz bar.
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Tags: restaurant, food & beverage industries