BFM 89.9
The Business Station
BFM 89.9
The Business Station
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45 mins
22 mins
Digital advertising is expected to become the No. 1 media category in the US by 2016, according to Comscore, and for the first time in Malaysia's media industry, the market is experiencing double-digit digital advertising growth with experts predicting it will continue at this rate. Hando Sinisalu shares key lessons from case studies of some of the best campaigns in the world.
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Marketing Mojo: Digital Marketing IQ
Digital advertising is expected to become the No. 1 media category in the US by 2016, according to Comscore, and for the first time in Malaysia's media industry, the market is experiencing double-digit digital advertising growth with experts predicting it will continue at this rate. Hando Sinisalu shares key lessons from case studies of some of the best campaigns in the world.
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