BFM 89.9

Podcast  >  Enterprise  >  Marketing Mojo  >  Marketing Mojo: The Power of Word-of-Mouth

Marketing Mojo: The Power of Word-of-Mouth

Mahesh Neelakantan

19-Jun-15 13:00

Marketing Mojo: The Power of Word-of-Mouth

Technology has made word of mouth - that crowdsourced opinion -  more relevant than ever. Yet, many are still in the dark as to how to work it. What are the ways to enhance the power of word of mouth in the digital society?



Download the BFM mobile app. Stay at home and stay up-to-date.

Tags:  the power of word-of-mouthmahesh neelakantanadvocacy malaysiadigital societycrowdsourcetechnologymarketingword of mouthConsumer Goods/ServicesIndustrial Goods/ServicesMedia, Marketing, AdvertisingSocial Enterprises, Non-ProfitsProfessional ServicesTelecom, IT, TechnologyCEO/Business leadersPersonal DevelopmentManagerial Resources/DevelopmentEntrepreneur Resources/Development

Business
Dan Lain-Lain

Share this podcast

Latest Podcasts




Play / Pause

Listen now : The Daily Digest

Today’s Shows



6:00 AM

The 6AM Stretch

7:05 AM

Market Watch

7:15 AM

Morning Brief

8:05 AM

The Breakfast Grille

Dato Lee Kim Meow, Managing Director, Top Glove Corp Bhd

8:30 AM

Morning Brief

9:00 AM

Opening Bell

9:35 AM

BBC World Service

10:05 AM

Open For Business

Tempatico

11:05 AM

HerVantage

Keeping The Line Moving In Supply Chain

12:00 PM

Enterprise Biz Bytes

1:00 PM

The Breakfast Grille Repeat

Dato Lee Kim Meow, Managing Director, Top Glove Corp Bhd

2:05 PM

The Daily Digest

3:05 PM

Live & Learn

Sabah Bangkit: Fighting For Freedom and Recognition Through Song

4:05 PM

Health & Living

Be Fit Malaysians #21: Training Kids to Be Athletes

5:05 PM

The Evening Edition

7:30 PM

Popcorn Culture - Review

Emmys 2020

8:00 PM

Cruise Control

Daniel Fernandez, dsf.my | Ariff Roose | Richard Bradbury

9:00 PM

Breaking Bread

Loh Yi Jun (junandtonic.com) | TBC

10:00 PM

The Pulse