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Marketing Mojo: The Power of Word-of-Mouth

22 mins·13:00, 19 Jun 2015
podcast image

Marketing Mojo: The Power of Word-of-Mouth

22 mins
·
13:00, 19 Jun 2015
·

Technology has made word of mouth - that crowdsourced opinion -  more relevant than ever. Yet, many are still in the dark as to how to work it. What are the ways to enhance the power of word of mouth in the digital society?

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