Sudirman Special: Five Lessons On Creating An Icon

Singer, songwriter, artist, and overall Malaysian icon; the late great Sudirman changed the landscape of Malaysian music with songs that transcend age, race, and gender. He created a legacy that still lives on 25 years after that fateful day. On this episode, we take a look at how Sudirman crafted a brand for himself, and how we can apply these lessons in both business and life.