Politicians On Social Media : To Connect Or Confuse?

The upcoming GE 15 will be closely watched and scrutinised, with major contests expected across the country. Another space to watch is social media platforms, which have made it easier for politicians or political parties to spread information in the run-up to the election. Dr. Niki Cheong, Lecturer in Digital Culture and Society at King's College London, joins us to discuss the political social media landscape and how it has allowed politicians and political parties to connect with potential voters… or to confuse them? 

Image Credit: Shutterstock | Tero Vesalainen