Optimising SEO to Maximise Your Business Potential
Jaap Snoeck Henkemans, Search Engine Optimisation Expert | Anna Loi, Co-founder, Good & Honest Co
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Many businesses today are not fully tapping into their potential as they have yet to harness the power of Search Engine Optimisation aka SEO. So what is SEO and how can businesses and organisations benefit from it? We speak to Jaap Snoeck Henkemans (Yap Snook Henkemans), a search engine optimisation expert and Anna Loi, Co-founder, Good & Honest Co to better understand how SEO works and why businesses should be taking a serious look into it.
Image Credit: Shutterstock | Rawpixel.com
Produced by: Jeremy Ng
Presented by: Lily Chai, Freda Liu
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