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The Appeal of TikTok

10 mins·12:30, 3 Sept 2020
podcast image

The Appeal of TikTok

10 mins
·
12:30, 3 Sept 2020
·

Why was TikTok the second-most downloaded app in the world in 2019? What exactly is the appeal of this short-form video-based social media platform for the members of Generation Z?

Presenter: Richard Bradbury, Arvindh Yuvaraj, and Christine Wong

Producer: Christine Wong

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