Do We Trust Local Brands More?

Enterprise · Enterprise Biz Bytes · 15 Sept 2021 · 39 mins listen

Ever since the pandemic began, there’s been a sharp increase in interest for local brands with campaigns like #SapotLokal, the Buy Malaysia Campaign, and even #KitaJagaKita. Will this renewed support for local brands continue into the future?

Image Credit: xtock | Shutterstock

Produced by:

Christine Wong

Presented by:

Christine Wong and Freda Liu

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