Blood Diamond or Not? Tiffany Spearheads Transparency

The diamond industry has dealt with controversy and stigma over the last couple of decades with news of unethical mining and questionable practices that violate human rights becoming a topic of debate and discussion. As younger consumers demand more transparency with their purchases, jewelry companies like Tiffany & Co. are spearheading a movement to disclose every detail of their diamonds so that consumers are assured of where their precious stones come from.