BFM 89.9
The Business Station
How Packaging Influences Your Buying Behaviour
20 mins·12:00, 15 Aug 2019
How Packaging Influences Your Buying Behaviour
20 mins
·
12:00, 15 Aug 2019
·
Recommended
10 mins
8 mins
The packaging industry is one that is deemed as the 3rd largest industry in the world. Just think about it, almost everything is in a package and shipped in package and came out from the factory in a package. But does packaging have any influence on your buying behaviour? We dig deeper to see how businesses can tap into the power of packaging purchases.
Presenter: Jeff Sandhu, Arvindh Yuvaraj, & Freda Liu
Producer: Christine Wong
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