BFM 89.9
The Business Station
BFM 89.9
The Business Station
How Brands Can Guide Consumers Past COVID-19 Anxiety
How Brands Can Guide Consumers Past COVID-19 Anxiety
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43 mins
Throughout the last few months, many market intelligence units have been looking into the effects that the pandemic is having on our consumer behaviour. We take a look at some of the findings of one of those companies, Mintel.
Presenter: Audrey Raj and Freda Liu
Producer: Richard Bradbury
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