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Do You Buy Your Groceries Online? What Would Encourage You To Do So?
24 mins·12:00, 14 Jan 2020
Do You Buy Your Groceries Online? What Would Encourage You To Do So?
24 mins
·
12:00, 14 Jan 2020
·
Recommended
In 2018, farmer Chen Jiubei made a business decision that would lift not just her fortunes, but those of others in her town. It was something she stumbled on: a relative mentioned that she had started livestreaming on e-commerce site Taobao. Chen decided to stream herself doing farm work and in just over a year had managed to rack up 40,000 followers - this led her to start selling the produce she harvested.
Presenter: Richard Bradbury, Arvindh Yuvaraj, & Audrey Raj
Producer: Christine Wong
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