Dark Patterns And How They Trick You Online
Richard Bradbury | Arvindh Yuvaraj | Freda Liu
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If you’ve been online, chances are you’ve seen a “Sign Up For Our Newsletter” screen without an obvious “Close” or “No, Thank You” button at least once. That’s the simplest example of dark patterns - a concept used by some UX designers to influence your behavior online by not making “opt out” choices as clear as they should be.
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